About us

Shanghai CAFEB Trading  Co., Ltd. (Chinese Agency For European Brands)

is a European company based in Shanghai that specializes in importing and distributing European cosmetics to the Chinese market. CAFEB was created in 2014 by French national Gilles Deneuche, who has been expatriated in China for over 20 years. Totally fluent in written and oral Chinese language, Gilles acts as a gateway to the Chinese market for many small and middle-sized European enterprises willing to import and sell their cosmetic products to the Chinese market. 


We specialize in acting where we are: China. We provide a tide of tailor-made services around 5 main product categories: skin care products, make up or color cosmetics, perfumes and fragrances, cosmetic ingredients, raw materials and semi-finished bulks.